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Kitsold / Lead prices

What a lead costs, trade by trade

Every trade Kitsold sells enquiries for, with its price per lead, what the work is typically worth, and what another lead site is reported to charge. 7 trades; 0 with a published job value. Figures as read in September 2026 and November 2026.

Prices in pounds. Show in US dollars

The same figures as data, UK and US, with medians by sector and CSV and JSON downloads: lead price index.

TradeOur price per leadTypical workAnother lead site
Data erasure and drive destruction£19Not publishedNone published
Data-centre and server-room decommissioning£68Not publishedNone published
GPU servers and accelerators (H100, A100, L40S and earlier)£113Not publishedNone published
Laptops, desktops and monitors in bulk£18Not publishedNone published
Networking (switches, routers, firewalls, optics)£18Not publishedNone published
Storage arrays, SAN, NAS and drives£30Not publishedNone published
Used servers (rack, blade and tower)£30Not publishedNone published
How each price is set
  • We start from what the work is worth to the firm: the typical value of a job in that trade, from published prices, and first-year fees for recurring work.
  • We multiply it by the share of exclusive enquiries that usually turn into work, and by the share of a job's value firms normally spend winning one.
  • We check the result against what Google Ads charges for one enquiry in that trade and against what other lead sites charge.
  • The price sits below what the lead is worth, so a firm that wins its usual share of work keeps most of the margin.

1 credit = £1. You see the job and the area before you pay, and each lead is offered to one firm at a time. Other sites' prices are as reported by the publications linked on each trade's page; check each platform for current rates.

Coming next: exclusive leads

One firm per lead, and your money back if the customer doesn't respond.

Firms who join now are first in line when exclusive leads open in their area.

  • One firm per leadEvery lead will go to one firm at a time, so you're never racing other firms for it.
  • Money back if no responseIf the customer doesn't respond, you'll get your money back.
  • Simple pricingPrices in pounds by lead quality, no contracts, and credits that never expire.
  • Fair allocationLeads offered by fair share and distance, never by who pays most.
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