Privacy notice

Last updated 8 November 2026

Kitsold passes customer enquiries to local firms that do the work. This notice explains what information we hold about the firms we work with, the people whose enquiries we pass on, and visitors to this website, and what we do with it.

Who we are

Kitsold is run by Ellul Solutions Ltd, registered in England and Wales, company number 17364530, registered office 14 Warfield Crescent, Waterlooville, England, PO7 7JP. Ellul Solutions Ltd is the controller of the information described here. For anything about your information, email joe@ellul.solutions.

If you run a firm

What we hold: your business name, address and postcode, website, the email addresses and phone numbers your business publishes, the trades and services you offer, the area you cover, and any licence or register entry that applies to your trade. If you sign in, we also hold the email address you sign in with, your account and its balance, the enquiries you were offered and opened, and your payments. We keep the emails we send you and your replies, notes of any calls, and when you tell us you are too busy for new work.

Where it comes from: your business's own website, public registers (for example a regulator's list of licensed firms), and what you tell us when you sign up, reply or call.

Why we use it: to offer you enquiries in your trade and area, to run your account if you have one, and to take payment. We rely on our legitimate interest in offering businesses work in their trade, and on our contract with you once you have an account. We keep accounting records because the law requires it.

Offers from Ellul Solutions Ltd: when you sign in or sign up, you accept that Ellul Solutions Ltd, which runs Kitsold, may also email you now and then about valuing or selling your business and licensing your firm's data. We rely on our legitimate interest in telling the businesses we work with about our own other services. Each of those emails has a link to stop them; once you use it, or tell us to stop, we send you no more of them. We keep which wording you accepted and when.

Emails from us: links in our emails carry a code that tells us which email a click came from, so we know what is useful to firms. If you reply that you do not want to hear from us, we stop for good and keep your email address and your business's own web domain on a do-not-contact list so it stays that way. You can also email joe@ellul.solutions at any time.

If you are a Kitsold partner

What we hold: your name, your business or organisation, your email address, your website and country, what you told us about how you meet people who need a service, the version of the partner terms you accepted and when, the result of the check that you are a person, and a code made from your internet address with a secret key (not the address itself). We also hold your partner code and counts of the enquiries that came through your links. If your partner account belongs to a firm on Kitsold, it is linked to that firm, and we hold the first calls it earned and used and any enquiry given to it when work it passed on sold.

Where it comes from: what you tell us when you join, and the enquiries people send through your links.

Why we use it: to run your partner account under the partner terms you accepted (our contract with you), and to keep the programme fair, for example by refusing joins that look like spam (our legitimate interest).

What we never give you: the details of anyone who sent an enquiry through your link, which firm took it, or which website handled it. You see counts only.

How long we keep it: while your partner account is open. If it closes, we keep your partner code, the terms you accepted and the counts, so the code is never issued to anyone else and the counts stay right; email joe@ellul.solutions at any time and we will delete your name and contact details from that record.

If you sent an enquiry

What we hold: what you told us in your enquiry: your name, how to contact you, your postcode or area, the work you need and when. It reaches us from the website you used. Those websites are run by Ellul Solutions Ltd or by companies under the same ownership, and their form told you that your enquiry would be passed on.

Who we pass it to: firms that do the work you asked about in your area, so they can contact you about it. A firm may see what the job is before it takes your enquiry; your contact details go to the firms that take it. Firms pay us to take an enquiry, and that is how Kitsold earns its money.

Why: because you asked for your enquiry to be passed to firms when you sent it. If you no longer want it passed on, email joe@ellul.solutions and we will stop.

If you sent an enquiry from a Kitsold service page

If you send an enquiry from a page under kitsold.com/find, or an AI assistant sends one for you and you confirm it from the email we send you, this section covers it.

What we hold: your name, email address, phone number if you gave one, where the work is, your answers to the page's questions, the wording you agreed to and when, the result of our checks on your contact details (whether the email address can receive mail and whether the phone number is shaped like a real one), and a code made from your internet address with a secret key (not the address itself), used to limit repeated or automated enquiries.

If a partner sent you: when you reach the page through a partner's link, the partner's code is stored with your enquiry so that partner can be credited. The partner is never told who you are or anything you wrote.

Who receives it: up to three firms that do the work, chosen by Kitsold. Each firm first sees the job and the area without your name or contact details. As your details go to each firm we email you its name, with a link that stops any more firms receiving them. For a health enquiry, nothing goes to any clinic or pharmacy until you choose which may receive it, and the health information is used on your explicit consent, given in a separate box.

How long we keep it: while the firms may need to follow it up and while a refund about it could arise, and our record of it is deleted 24 months after you sent it. An enquiry an AI assistant started that you do not confirm is deleted after 48 hours.

Why: because you asked us to find firms for this work and agreed to how your details are shared when you sent it.

A copy, or deletion: email joe@ellul.solutions and we will send you what we hold about your enquiry, or delete it.

If you asked for quotes through Kitsold

In some trades and areas, Kitsold passes your request to one firm at a time, and only that firm can contact you about it. This section covers that service.

What we hold: your name, email address, phone number and postcode, the work you need, the times you said suit you and how you prefer to be contacted. We also hold the version of the wording you agreed to, the results of our checks on your request (whether your email address can receive mail and whether your phone number can take calls and texts), and a code made from your internet address with a secret key (not the address itself), used to spot repeated or automated requests.

Your status page: we send you a link to a page where you can follow your request, say whether a firm has contacted you, ask for another firm or cancel. The link carries a long random code. Anyone with the link can see that page, so keep it private.

Calls: a firm calls you through Kitsold's telephone system. We record when each call was made, how long it rang, whether it was answered and by a person or a machine, how long it lasted and how it ended, because this decides whether the firm gets its money back. We do not record what is said: call recording is off. If you call one of our numbers about your request, the same applies. If you phone a Kitsold number to ask for quotes, a short recorded menu asks what you need and your postcode, and you press 1 to agree before anything is kept. If your request came from another website, we may ring you once with an automated call asking you to press 1 to confirm your number.

Emails through Kitsold: emails between you and the firm can go through a Kitsold address made for your request. We pass them on and record that a message was passed on, when, and whether we held it back (for example because it contained contact details). We do not keep the text of those emails.

Texts and messages: we may text you your status link and a short question about whether the firm has contacted you. If we use WhatsApp for these messages, WhatsApp (Meta) carries them. We keep your replies so we can act on them; the words of a reply are stored encrypted.

The check-in: after a firm has had time to contact you, we ask whether it did. Your answer, together with our call and email records, decides whether that firm is refunded. A person at Kitsold reviews any case the records do not settle.

How we protect it: your contact details, your description of the work and the words of your replies are stored encrypted, each request under its own key. Firms see your description of the work before they take your request, and your contact details only once they have taken it.

How long we keep it: your contact details, address and descriptions for 24 months after your request, after which we delete the key they are encrypted with so they can never be read again; the technical details of calls for 6 months; the record of texts we sent for 6 months. Payment records between us and firms are kept for six years and do not hold your name or contact details.

Who else handles it: Telnyx (calls and texts), Cloudflare (hosting, the database, and sending and passing on emails), Stripe (firms' payments; nothing of yours) and, only if we use it for your messages, WhatsApp (Meta).

Why: because you asked us to find a firm for this work and agreed to how it is handled when you sent your request, and to keep the service fair to the firms that pay for it.

A copy, or deletion: email joe@ellul.solutions and we will send you everything we hold about your request, or delete it. Deleting it removes your contact details and description and deletes the key your encrypted details were stored under.

If you visit this website

We set these cookies:

• a sign-in cookie, only if you sign in, so you stay signed in;
• est_ob_…, when you open an enquiry from a link we sent you, so the same browser can open it again;
• wl_src, only when you arrive from a link in one of our emails, so the pages you read next are recorded against that email; it lasts 30 days;
• wl_cur, only if you choose a currency, so prices stay in it; it lasts a year;
• wl_first, on your first visit, recording which kind of site sent you here (a search engine, an AI assistant, another website) and the first page you read, so we know which pages bring firms to us; it holds no personal details and lasts 90 days;
• wl_trade, only when you start signing up from a trade's page, so the sign-up form opens with that trade ticked; it lasts a day.
• wl_vid, a random number that ties together the pages you read and the steps of signing up, so we can see where people get stuck and fix it; it holds no personal details and lasts 90 days;
• wl_optout, only if you turn our analytics off, so they stay off; it lasts a year.
• wl_draft, only while you are signing up, a random reference to the details you entered so they are kept until you confirm your email; it lasts two days.

Our own analytics

To see what works on this site and where people get stuck, we record, in our own database and nobody else's: the pages you request, which kind of site sent you (a search engine, an AI assistant, another website) and any campaign tags in the link, your device type, browser, language and approximate place (country, region and city, from your connection), how long pages take to load, how long you spend on a page and how far you scroll, which links and buttons you press, and on our forms which fields you used and whether the form accepted them. We never record what you type into a field, and we do not store your IP address. If you sign up, this is joined to your account so we can see which pages helped. We use no third-party analytics and no advertising cookies, and we keep these records for 400 days.

You can turn this off at any time: turn our analytics off (or back on). We also respect your browser's Global Privacy Control and Do Not Track settings, and record nothing while either is on.

We use no advertising cookies. The sign-up form uses Cloudflare Turnstile to check you are a person, and this site loads its font from Google Fonts, so Google sees your browser's address when a page loads.

Who else handles it

These companies hold or process information for us, under contract and only to provide their service:

• Cloudflare: hosting, the database and sending email;
• Stripe: taking payments (we never see or store your card number);
• Google: signing in with a Google account, and the website's font;
• Telegram: the messaging service our own alerts arrive on, which can include a firm's reply to us;
• Telnyx: telephone calls and text messages for requests handled one firm at a time;
• WhatsApp (Meta): only if we send your messages by WhatsApp.

We also share information where the law requires it, and with our professional advisers.

Transfers outside the UK

Some of these providers hold information outside the UK, including in the United States. Where they do, we rely on the safeguards UK law provides, such as the UK-US Data Bridge or the UK International Data Transfer Agreement.

How long we keep it

• A firm's details: while the firm can be offered enquiries. When you ask us to delete them we do, keeping only your email address and domain on the do-not-contact list.
• Enquiries: while the firms and the customer may need them to follow up, and while a refund or a dispute about them could arise. We delete one when you ask, unless we need it for a dispute or the law requires us to keep it.
• Payment and accounting records: six years, as the law requires.

Your rights

You can ask us for a copy of your information, to correct it, to delete it, to limit how we use it, or to move it to someone else. You can object to how we use it, and you can always stop us contacting you. Email joe@ellul.solutions and we will answer within a month. We do not make decisions about you by automated means alone.

If you are unhappy with how we have handled your information, please tell us first. You can also complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.

Changes

If we change this notice, we will update the date at the top.